Yesterday Appy Entertainment made the cannonball run up the blighted free-fire zone that is Interstate 5 to attend House of Game in Los Angeles.

Yes, this image is blurry, but I was drunk when I snapped it …

House of Game is the brainchild of Nerd Poker, an outfit dedicated to facilitating the convergence of game, comics, and Hollywood.

The inaugural House of Game was held at the swanky Miauhaus studio on La Brea Avenue in Los Angeles. On the eve of e3, the idea was to bring together game makers, Hollywood celebrities, press, producers, beautiful people, and ugly people all under one roof to witness all things interactive.

Major publishers were in attendence, including Electronic Arts, Activision, Sony, and others …

… like Appy Entertainment! We were honored to be the only iPhone developer invited to attend this august gathering!

We set up in the shadow of EA and had a delightful time showing off our submitted-but-as-yet-unreleased first game App. We also handed out press kits and spread the Appy gospel, rubbing elbows with the famous, the pre-famous, the post-famous, and the never-will-be-famous.

Ulm in the shadow of EA

Appy Entertainment extends a special thanks to friend-of-the-court Ben Fritz of the Los Angeles Times for arranging our invitation to House of Game. It was a valuable and memorable evening in Tinsel Town. We love you, baby!

This entry was posted on Tuesday, June 2nd, 2009 at 10:13 am and is filed under PR & Marketing. You can subscribe via RSS 2.0 feed to this post's comments. You can comment below, or link to this permanent URL from your own site. Your comments will appear immediately, but I reserve the right to delete innapropriate comments.