Fridays With Farzad — Dressed 2 Kill

Friday, December 4th, 2009

Fans of Appy’s own Farzad Varahramyan (and really, who ISN’T a fan of fantastic Farzad?) will be interested to know that our resident artistic maestro is teaming with several other industry luminaries to serve as a judge for the Dressed 2 Kill exhibition at the Laguna College of Art and Design. The juried exhibition of [...]

Confessions Of A Pre-Teenaged Zombie

Friday, October 30th, 2009

We’ve done our fair share of promoting zombies this month, positioning them as fun for the whole family in the form of our latest game, Zombie Pizza. We even went so far as to publish a roundtable asking if our pop culture has gone too far in taking the horror out of the walking dead. [...]

Matt Wilson Visits Secret Worldwide Headquarters!

Thursday, September 10th, 2009

The evil geniuses of Appy Entertainment were pleased to welcome friend-of-the-court and all-around nice guy Matt Wilson of Privateer Press to our Secret Worldwide Headquarters yesterday. Paul, Farzad, Matt, and Ulm Matt has already been mentioned in these pages as the Militant Optimist behind Warmachine, Hordes, and Monsterpocalypse, and it pleased us to no end [...]

Apple, The "Un-Console," And The Future Of Gaming

Tuesday, May 12th, 2009

Regular readers of this crazy blog may remember my last business-oriented post speculating on the future of Apple TV and how it is primed to morph into a game console. Since that time, the pieces have started to fall into place. Consider these recent developments and rumors: Apple Snags Xbox Exec (PC World) Apple Hires [...]

Sneak Preview #3

Tuesday, March 24th, 2009

I’ve always hated weddings. They’re boring, expensive, and tense. But that’s just me. I mean, who could deny the obvious happiness of this lucky couple? I could. I hate them. No sense denying it. I just hate them. His square jaw, her smirking smile — arrrgh! Imagine getting this picture from an ex-girlfriend. I’d go [...]

Sneak Preview #2

Saturday, March 21st, 2009

The crew is working the weekend here at Appy Entertainment’s Secret Worldwide Headquarters to cross eyes and dot tees … or something … on our first App, due for submission to Apple next week. As veterans of the videogame business it isn’t a new experience to work a weekend. As partners in a startup, though, [...]

What We're Playing: February

Tuesday, February 3rd, 2009

It’s the beginning of a new month so we thought we’d take a snapshot of what new games are capturing our attention here at Appy Entertainment’s Secret Worldwide Headquarters. We download a lot of Apps at Appy, but only a precious few get under our skin and elbow their way onto the front pages of [...]

PR Blitz!

Tuesday, January 20th, 2009

With no apologies to The Sweet … And the man at the back said everyone attack And it turned into a PR blitz And the girl in the corner said boy, I wanna warn ya It’ll turn into a PR blitz PR blitz PR blitz PR blitz PR blitz [youtube=http://www.youtube.com/watch?v=s4nVKn0l2mo] There are things you shouldn’t [...]

Lo, The iPod Touch Cometh!

Thursday, January 8th, 2009

When it comes to Apple’s company strategy, I have often been known as an “enthusiast” to most, “obsessed” to some and ”Apple’s filthy whore” to a select few friends that know me well. In the mists of time before the awe-inspiring birth of Appy Entertainment, before the launch of the ground-breaking App Store, before the mind-bending [...]

Old Friends …

Monday, December 22nd, 2008

(Editor’s note: Sarge has returned to the land of his ancestors for the holiday, and today files his first remote blog from the Sceptred Isle.) I have, as they say, been around the block a few times. Although I am a relative newbie compared to Paul, my first game was still early enough in videogame [...]